Unlike traditional coaches, we advise leaders on how to incorporate brain-balanced leadership into their management style by leveraging a mix of cognitive processing and emotional management. Compelling brain research has proven that most of our actions are filtered by our emotional brain, long before our logical brain gets a chance to process and react. Allowing the emotional brain to be in charge is quite dangerous and costs organizations millions of dollars every day. Leveraging neuroscience helps task focused, results driven leaders understand the need to balance their logic with emotion. Essentially we use hard science to teach soft skills like empathy, conflict management and building trust.